Health Equals Campaign: #livescutshort
Health Equals have launched a new campaign; #livescutshort.The campaign aims to raise public awareness of the extent of health inequalities and the factors that causes them.
Health Equals have worked with an award winning creative agency – Don’t Panic – to develop a hard hitting and emotive campaign that uses the different life expectancies of babies born in different parts of the UK as an illustration of how our health outcomes are shaped by where we live.
Their work also includes the creation of an interactive app that enables people across the UK to look up life expectancy in the place they live and how it compares with other parts of the UK.
